
We provide full support to our franchise partners
Support
BalanceDiet™ offers full support to our franchise partners. From real estate and site selection to design and ongoing operations, we feature step-by-step launch assistance, and an experienced and hands-on support and operations team.
Ongoing support at the store level includes:
- A personal (dedicated) business coach assigned to each franchisee
- Full assistance with site selection and lease negotiation, from a world-class real estate team
- Full assistance on design and construction management
- A complete project management system for club rollout and launch, complete with timetables and task management
- One week of BLI (BalanceDiet™ Leadership Institute) training on staffing, sales, marketing, and weight loss programming
- On-site training on software and sales
- On-site opening support
- Weekly phone support (or as needed)
- Assistance with developing and executing local marketing programs
- National weight loss and diet experts
- Bi-monthly Web training
- Bi-Annual educational events
As a BalanceDiet™ franchisee, you will be surrounding yourself with not only one of the most experienced and dedicated operations team, with experience working in nearly every market, you’ll be involved with some of the top brands in the world.
Please click here to receive more information about becoming a franchisee.
For a schedule of our "Meet Our Team" seminars and Discovery Day, please click here.
Corporate Team
As a franchise partner, it is important to surround yourself with a top quality team... a team that will not only support you, but also foster innovation, new customer experiences, and build great and lasting value for your brand and your investment.
The elements™ and BalanceDiet™ brand and management team comes from some of the largest names in retail and fitness, including Ballys, World Gym, Crunch, Guess, and Clinique.
The collective experience set of this management team brings a wealth of knowledge and strategic experience to the company. The vision, business support and continuing education programs provided to our franchisees and staff are all tremendous resources to help eliminate common industry and business errors for our owners, and serve to maintain and improve the high standards within each location.
Our team consists of seasoned executives, highly talented Advisory Board members, ongoing freelance agency relationships, partners, and consultants, all in addition to a core corporate operations team.
Please click here to receive more information about becoming a franchisee.
For a schedule of our "Meet Our Team" seminars and Discovery Day, please click here.
Technology
All elements™ and BalanceDiet™ Clubs use the same proprietary operating software, as well as our proprietary Internet-based training and diet modules, to ensure uniformity and consistency with our offerings nationwide. An internal CRM (Customer Relationship Management) software is built in, along with electronic contract capture to ensure no data or information is lost.
All member information is kept strictly confidential, and we ensure PCI compliance with all transactions. BalanceDiet™ features proprietary weight loss and diet programs which are used by all coaching staff members nationwide, as well as highly developed prospecting and tracking software.
Our operating software allows full real-time appointment booking and class scheduling for all BalanceDiet™ club locations, via the Web. The full-service software is able to track clients, prospects and sales leads, as well as tracking all sales, revenue and inventory data. Your client database is linked to a third party audited billing company, who is responsible for collections and member account management. Members can access their account information online, and make updates to their address or credit card information. Renewals and upgrades to memberships may also be done online.
Other online tools, such as our newsletter and magazine, help to shape the client experience, and provide valuable feedback and continued contact with prospects. elements™ and BalanceDiet™ have dedicated software and a dedicated IT team to manage our growing platforms.
Please click here to receive more information about becoming a franchisee.
For a schedule of our "Meet Our Team" seminars and Discovery Day, please click here.
Real Estate
elements™ boasts one of the top real estate and rollout teams of any franchisor/brand of our size. A partnership with Federated, a respected national real estate developer and brokerage firm, affords elements™ a full-service internal real estate, development, and construction team.
Leveraging the relationships, contacts and experience of Federated with the curb appeal and operations track record of elements™ has proved to be a very successful development strategy. In our experience, landlords are often willing to contribute much or all of the buildout costs to open a facility, or to offer substantially better rent terms, because landlords are comfortable that our clubs are built on time, on budget, and are proven to attract a very desirable customer to a shopping center.
elements™ Real Estate team works closely with our Franchise Sales team to pre-identify opportunities in target markets, and we are increasingly sourcing new franchisees by first finding a desirable location and landlord who is willing to make a commitment to having elements™ or BalanceDiet™ as a part of their center.
Please click here to receive more information about becoming a franchisee.
For a schedule of our "Meet Our Team" seminars and Discovery Day, please click here.

